WMRA ANNOUNCES OFFICIAL APPAREL PARTNERSHIP WITH JOMA FOR 2025
The World Mountain Running Association (WMRA) is proud to announce its official partnership with JOMA as the exclusive apparel supplier for the 2025 season. This collaboration marks a significant milestone in WMRA’s 40-year history and reflects a bold step forward in aligning with top-tier brands at the heart of mountain running.
A globally respected sportswear company, JOMA is already well known across the mountain running community. The Spanish brand supplies apparel to powerhouse national teams such as Spain and Italy and is also the official apparel partner of the 2026 European Off-Road Championships set to take place in Slovenia.
Founded in 1965 in Portillo de Toledo, Spain, JOMA is one of the leading sportswear brands in Europe. Known for its innovation, quality, and performance-focused design, JOMA provides apparel and footwear for a wide range of sports, including athletics, football, and mountain running. With a strong presence in international competitions and partnerships with national teams and federations, JOMA continues to be a trusted name in elite and grassroots sport worldwide.
“This partnership with JOMA represents a milestone in the WMRA’s four decades of promoting mountain running,” said Tomo Sarf, WMRA President. “It highlights our direction for the future — working with leading mountain running brands to elevate the sport and support its global growth.”
Marina López, managing director of Joma Sport S.A. said: “At Joma, we continue working to offer the best product with constant technological evolution and a daily commitment to providing the best to those who give their all in their sport. That’s why we are delighted to collaborate with WMRA. This collaboration represents a fundamental step for Joma Sport in mountain running, and we are honored to be its exclusive apparel supplier.”
As the WMRA continues to expand its international reach and professional standards, this collaboration with JOMA underscores a shared commitment to performance, innovation, and the spirit of mountain running.